SMX Advanced Seattle 2013 Agenda At-A-Glance

Click on the session titles on this page to see full descriptions, moderator and speakers, or browse the agenda by day using the navigation below.

SMX Meet & Greet

Monday, June 10 – 6PM to 7:30PM

Start your SMX Advanced experience off right! Arrive early and join us on the Bell Harbor’s Rooftop Plaza for an informal evening reception with fellow attendees, speakers and invited guests. Network pass holders welcome.

Sponsored By:

SMX Advanced Seattle Agenda – June 11, 2013 – Expo Hall Hours: 10:15am – 7pm

Time	SEO Track	Paid Search Track	Social & Mobile Track	Plus Session Track
7:30am-9:00am (1 hr 30 min)	Breakfast & Registration
9:00am-10:15am (1 hr 15 min)	The Periodic Table Of SEO Ranking Factors: 2013 Edition	The Mad Scientists Of Paid Search	Managing Search In A Multiscreen World	Maximize Opportunities For Your Business With Bing Open to all SMX Attendees
10:15am-11:00am (45 min)	Expo Hall Sponsored by Buzz Sponsored by Expo Hall Grand Opening & Refreshments
11:00am-12:15pm (1 hr 15 min)	Authorship: The Deep Dive	New PPC Best Practices In An Enhanced Campaign World	Getting Mobile SEO Right	Relevancy Is Only The Beginning Of Link Building Open to all SMX Attendees
12:15pm-1:45pm (1 hr 30 min)	Expo Hall Sponsored by Birds of a Feather Lunch Sponsored by Lunch & Expo Hall Time
1:45pm-3:00pm (1 hr 15 min)	From Microdata & Schema To Rich Snippets: Markup For The Advanced SEO	What's Hot With Paid Social	Top Social Tactics For The Search Marketer	What's Missing From Your Performance Marketing Strategy? Open to all SMX Attendees
3:00pm-3:30pm (30 min)	Expo Hall Sponsored by Buzz Sponsored by Refreshments & Expo Hall Time
3:30pm-4:45pm (1 hr 15 min)	The Crazy, Complicated Technical Issues That Completely Sabotage The Best SEO Efforts	Big Data + Big Math = Exponential Search Performance	Getting Curation Right	Authoring Your Way To The Semantic Web 3.0 Open to all SMX Attendees
4:45pm-5:00pm (15 min)	Buzz Sponsored by Refreshment Break
5:00pm-6:00pm (1 hr)	You&A With Matt Cutts
6:00pm – 7:00pm (1 hr)	Expo Hall Reception Sponsored by Visit the search marketing solutions providers in the Expo Hall while enjoying beverages and munchies. See all the exhibitors and sponsors here.
9:00pm – 11:00pm (2 hrs)	SMX After Dark 2013 Sponsored by Join us for SMX After Dark at the Seattle Aquarium. There’ll be music, drinks, munchies, and great conversations while watching more than 800 fish swimming nearby. The Aquarium is located at 1483 Alaskan Way, Pier 59, just a short walk from the Bell Harbor. Please bring your badge to get in. Network Pass holders welcome.

SMX Advanced Seattle Agenda – June 12, 2013 – Expo Hall Hours: 10:00am – 2:00pm

Time	SEO Track	Paid Search Track	Content, Local & Excel Track	Plus Session Track: Google Solutions For A Constantly Connected World
8:00am-9:00am (1 hr)	Breakfast & Registration
9:00am-10:00am (1 hr)	Keynote Coversation: Gurdeep Singh Pall, Microsoft
10:00am-10:45am (45 min)	Expo Hall Sponsored by Buzz Sponsored by Refreshments & Expo Hall Time
10:45am-Noon (1 hr 15 min)	Legit Link Acquisition: Master Class	Pro-level Tips To Succeeding At Retargeting	Think You Know Good Content? Fuggedaboutit. Here's What Really Counts	Winning Search Strategies For A Multi-Screen World Open to all SMX Attendees
Noon-1:30pm (1 hr 30 min)	Expo Hall Sponsored by Birds of a Feather Lunch Sponsored by Lunch & Expo Hall Time
1:30pm-2:45pm (1 hr 15 min)	Metrics That Matter: Advanced Tips And Tricks For Actionable Analytics	Rocking It With PLAs	Maps & Metros: Surviving And Thriving In Local Search	Enhanced Campaigns: How Platforms Can Help You Unlock Cross-Device Opportunities Open to all SMX Attendees
2:45pm-3:00pm (15 min)	Buzz Sponsored by Refreshment Break
3:00pm-4:15pm (1 hr 15 min)	Ask The SEOs	Amazing Paid Search Tactics & Tools	Extreme Excel Excellence	Engaging With Your Audience Anywhere, Anytime, On Any Device Open to all SMX Attendees
6:00pm – 11:00pm (5 hrs)	Closing Night Party Sponsored by End your SMX conference with a bang and join us at the Garage (1130 Broadway, Seattle, 98122) for the Closing Night Party sponsored by SEOmoz. The party will include billiards, bowling, drinks, food and fellow attendees. Bring your badge to get in.

Workshops @ SMX Advanced Seattle – June 13, 2013

(additional registration fees apply)

Time	Workshop – Please note: Elliott Hall is closed on Thursday and the workshop entrance is at the Bell Harbor. Enter the Bell Harbor by taking the outdoor staircase up to the entrance or take the elevator to the 3rd floor.
8:00am	Breakfast & Registration
8:30am-5:00pm	aimClear Community Management Master Class
8:30am-5:00pm	Local University @ SMX Advanced
8:30am-5:00pm	In-House SEO Exchange
8:30am-5:00pm	International Search Summit
8:30am-5:00pm	Advanced AdWords Training
8:30am-5:30pm	Bruce Clay SEO Training