getlisted.org local university Advanced

The Most Local/Mobile Search Expertise Ever Assembled in One Room.


Learn from the gurus at GetListed.org’s Local University: Advanced Edition and get a leg up on your competition.

"When are you going to do a Local U for SEO’s?" It’s been a common refrain at our small-business oriented events over the past two years.

Well, we’ve been listening. Building on the three-year success of our educational series for small business owners, we’ve teamed up with Third Door Media and assembled a sizable contingent of the world’s leading local and mobile marketing experts for an exclusive day-long crash course: our first-ever ADVANCED Local/Mobile workshop.

Whether you run an agency that serves brick-and-mortar businesses, work in-house for a large brand or Internet Yellow Pages publisher, or are trying to find the hottest opportunity in the bloodiest of all bleeding edges in search marketing, you won’t want to miss Local U Advanced.

These sessions will be intimate, action-packed, presented at an advanced level, and feature ALL of the most up-to-date information about what’s working and what’s not in local search engine optimization.

We expect there will be plenty of knowledge sharing all-around–not just from the panelists but between the attendees as well. Join your local search peers in an intimate environment and take your business (or your clients’ businesses) to the next level.

Don’t miss this exclusive event. Local U Advanced will take place on June 7, 2012 (the day after SMX Advanced) at the Bell Harbor Convention Center.

Spaces for this workshop are extremely limited, so sign up today.

Agenda

Registration Options Conference Rate
Now – Jun 4
On Site
All Access Pass + Workshop $2,895 $3,295
Workshop Only* $1,095 $1,195
 
Register now!

for Local University @ SMX Advanced Seattle.

Workshop Presenters

Mike Blumenthal
Mike has been involved with offering web services since 1995. Prior to specializing in web design and search consulting in 2001, Mike was a principal in a family owned & operated retail business for over 30 years.

Like all small business owners attempting to market to a fragmented clientele, he was continually frustrated by the barriers & costs imposed by the advertising options available. Shortly after Google Maps was released in 2004 he threw out his 9 Yellow Page books and started focusing on Local Search.

Mike presents nationally at search conferences & contributes columns to Search Engine Land. During the week, you can find him at his blog, Understanding Google Maps and Local Search, where he writes about local search and its impact on the business community.

Mary Bowling
Mary has been involved in all aspects of SEO since 2003 and has always been intrigued by Local Search. With a background as a serial entrepreneur, she always tries to approach Local Search and Internet Marketing in a practical way and from a small business owner’s perspective. Mary is an SEO practitioner and consultant and speaks frequently on Local Search at industry conferences – SES, SMX, Searchfest, OMS. She’s conducted intensive trainings on Local Search for Search Engine Strategies, Planet Ocean, Search Engine Workshops, the Denver Chamber of Commerce, and for her clients and the clients of other agencies. She blogs at Optimized! 

Jon Colman
As the in-house SEO at REI, Jonathon Colman helps people find what they’re looking for to enjoy the great outdoors. For more than a decade, he’s designed, developed, promoted, and advertised web content for large corporations and nonprofits, including REI, The Nature Conservancy, Conservation International, and IBM, winning two Webby Awards in 2009.

Passionate about search, taxonomy, and information architecture, Jonathon recently entered the University of Washington’s Information School to pursue a master’s degree in information management. Jonathon is a frequent speaker at national conferences on SEO, social media, and Internet Marketing, including SMX Advanced, ad:Tech, the Information Architecture Summit, eMetrics, and others. Jonathon is also a Returned Peace Corps Volunteer, having served in West Africa in 1999-2000.

You can find Jonathon biking to work or on Twitter @jcolman.

Joel Headley
Joel has worked with Google’s Local & Geo products since 2005 where he started as a community manager for Google Maps and the Google Maps API. Since then, he’s managed teams in Consumer Operations at Google for SketchUp, Maps, Local and Places for business, which are instrumental in maintaining help and educational content, developing user communities, and providing support while gathering user feedback to improve and refine products.

Cindy Krum
Cindy Krum is the CEO and Founder of MobileMoxie, LLC, based in Denver, CO. She brings fresh and creative ideas to her clients, speaking at national and international trade events about mobile web marketing, social network marketing and international SEO. Cindy is the author of Mobile Marketing: Finding Your Customers No Matter Where They Are, published by Que Publishing.

Cindy is an active member of the search community and has been published in Website Magazine, Advertising & Marketing Review, Search Engine Land, ODG Intelligence, and quoted by many respected publications including PC World, Internet Retailer, TechWorld, Direct Magazine and Search Marketing Standard. She is passionate about bringing creative online marketing solutions to clients, and working with clients to develop high level, integrated mobile marketing strategies.

Matt McGee
Matt runs his own Tri-Cities, WA-based marketing consultancy and has been offering SEO and marketing services since the late 1990s. He’s consulted for companies as big as Target, but his current client list is exclusively small business owners — and that’s how he prefers it. Matt is the Executive News Editor at Search Engine Land, and has been speaking at national and regional marketing conferences since 2006.

Bryson Meunier
Bryson Meunier is the Director of Content Solutions at Resolution Media, an Omnicom Media Group Company where he helped to build and now heads up the SEO practice. He specializes in enterprise SEO for large clients and mobile SEO, and writes about both regularly at Search Engine Land and his mobile SEO blog.

David Mihm
David is the President & CEO of GetListed.org, in addition to running his own Portland-based search engine consulting business. He’s a Search Engine Land columnist and a frequent speaker at the SMX, SES, and Kelsey Group conference series.

Mike Ramsey
Mike is the founder of Nifty Marketing, a local search marketing company in Burley, Idaho and is also a SearchEngineJournal.com mobile & local columnist. He also moonlights as the owner/publisher of The Voice which is a weekly newspaper in Southern Idaho that is delivered to 18,000 households..

Ed Reese
Ed is a Spokane-based Internet marketing consultant specializing in organic SEO, local search, and analytics. He’s consulted for high-tech firms, universities, and national non-profits, but has worked primarily with local businesses since his move to Spokane in mid-2008. Ed is a frequent speaker at marketing events in Spokane and recently presented for the Spokane Club and the Spokane Regional Convention and Visitors Bureau. He is a Search Engine Journal contributor and blogs at Sixth Man Marketing.

Conrad Saam
Conrad is the Director of Marketing for Urbanspoon, the widely popular restaurant review and reservation site and top 25 downloaded iPhone application. Prior to Urbanspoon, Conrad was a Director at Avvo, a legal directory that grew from concept to market leader in three years without spending a dollar on advertising. His columns have appeared in Search Engine Land, Law.com, ClickZ, Technorati, and Search Engine Strategies Magazine. He has spoken at numerous SMX events, SEOmoz Pro Training and SearchFest conferences. He is an ardent advocate of in-sourcing technical marketing and avoiding black hat tactics. He tweets @conradsaam.

Ginny Sandhu
Ginny Sandhu is a Senior Product Marketing Manager at Microsoft where he leads Microsoft’s global product marketing initiatives for Local and Mobile. He has been involved in the SMB and local marketing space since 2005 focusing on helping businesses establish their online presence and connecting with local customers.

Will Scott
Will has been helping small businesses get online since 1994 – that’s right, 1994 – before most people even knew there was an Internet. At YPsolutions, now Local Matters Inc., Will was responsible for creating systems which enabled the production of thousands of online phone directories. Now at Search Influence, Will leads a team of 20+ dedicated professionals who believe that the Internet, Search Engine Marketing, Search Engine Optimization and Social Media need to become accessible to small business for their success.

Mat Siltala
Matt Siltala has been heavily involved in the Internet marketing world for several years. He first started search engine optimization in 1997 before he even knew it had a name. He has consulted with thousands of companies around the world. He spends his time as an owner of Dream Systems Media, blogging when he can, teaching small business owners via webinars & also owning several successful eCommerce websites. It is easy to see that Matt loves what he does for a living. His expertise is across the board with Internet Marketing, but his loves are SEO, reputation management & viral marketing.

Matt has been asked to share his knowledge with others at many conferences around the country. He has spoken at BYU-Hawaii, the eTourism Summit, SMX, SES, Pubcon, AZIMA and in front of many large corporations, giving them search strategy advice. Matt is anxious to share his knowledge of Internet marketing with others and help them be successful online. Matt Siltala is the main author of the Dream Systems Media Internet marketing blog: www.dreamsystemsmedia.com/blog.

Chris Silver Smith
Chris Silver Smith, the President of Argent Media, has an extensive background in search engine optimization and online marketing. He has worked for some of the top agencies in the SEO industry, researching and developing search optimization and providing search marketing strategies for Fortune 500 and Internet Retailer 500 companies.

Greg Sterling
Greg Sterling is the founder of Sterling Market Intelligence, focused on the Internet’s impact on offline consumer behavior. He is senior analyst for Internet2Go, an advisory service from Opus Research tracking the evolution of the mobile Internet. Sterling is also a contributing editor for Search Engine Land, the leading online publication about the search marketplace.

Until he left in 2006, Sterling ran BIA/Kelsey’s Interactive Local Media program. Before ILM he was a producer at TechTV. Prior to TechTV, Sterling was part of the pre-launch editorial team at AllBusiness.com. And way back in the 1990s, Sterling was a practicing attorney — before leaving law to join the manic world of online marketing.

He is frequently cited and quoted in leading US publications regarding the search, local and mobile markets.

Aaron Weiche
Aaron is Vice President of Spyder Trap Online Marketing, a Minneapolis digital agency. He’s worked with over 250 businesses over the last 11 years in all aspects of web design, development, content management, e-commerce, SEO, email marketing, mobile and more. Aaron often presents on web, search, social and mobile to business and special interest groups. Aaron blogs on all things web on his own blog as well as his agency’s blog.

 
Registration Options Conference Rate
Now – Jun 4
On Site
All Access Pass + Workshop $2,895 $3,295
Workshop Only* $1,095 $1,195
 
Register now!

for Local University @ SMX Advanced Seattle.

ready to go? register now!

Bell Harbor Int'l Conference Center

Conference:

June 5: 9am - 6pm

June 6: 9am - 4:30pm

Workshops:

June 7: 8:30am-various

Expo:

June 5: 10:15am - 7pm

June 6: 10:00am - 2:00pm

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