Located in its San Francisco office, Mac provides subject matter expertise to iCrossing as the Director of Mobile. With over ten years of experience, he has worked in a number of technical, product, and marketing roles on the client side, and has experience with high-tech startups, professional services, and wireless businesses. Prior to iCrossing, Mac spent four years in a number of product and marketing roles at Sprint, most recently managing the Wireless Data and eCommerce businesses at its Boost Mobile prepaid brand.
Mac just recently spoke at the AdWeb 3.0 Conference in San Francisco on a panel named, "Pinpointing the Social Consumer - Relevance, Recommendation, Location".
Mac received a BS in Cognitive Science from the University of California, San Diego and an MBA from the Darden School of Business at the University of Virginia.