Dave Schwartz serves as the VP of Client Services and Marketing at DataPop, whose ad optimization technology develops the optimal messaging and most engaging ad for every consumer, allowing marketers to improve performance and gain insight to replicate that success over time.
Before joining DataPop, Dave was the Category Director at Yahoo!, where he was responsible for driving adoption of the company's local advertising solutions. Prior to Yahoo!, Dave was an Engagement Manager for J.D. Power Consulting, working with leading brands such as Toyota and Acura. David holds an AB/MS in Economics from Stanford and an MBA from UCLA.