Aaron has been in digital advertising in some form or another for nearly a decade, starting his career when he was "given the keys to dad's car" as an intern at a Fortune 500 chemical company. Throughout his career, he's focused on using digital tools to develop data driven marketing strategies while maintaining a customer focus. Aaron has developed strategies for clients large and small; from internationally recognized brands and institutions to regional spas and local adoption agencies.
Aaron's held a variety of roles in his 5 years at SEER Interactive before "settling" in his current role as Director of PPC. The PPC team at SEER is focused on driving profitable results for clients across search, social and display with the mindset of "innovation as an expectation." Aaron's role is to ensure the team, clients and community always learn, test and evolve.
You've likely seen Aaron speaking at somewhere across North America; he's spoken at HeroConf, SES, ClickZ, SMX, State of Search, Search Exchange and at a number of SEER's own events at the Search Church. He's also a frequent speaker to area students, seeking to grow the footprint of the Philly Big 5. When he's not at work, Aaron is an above average hockey player & cyclist, below average golfer & homebrewer, and claims to be SEER's top chef.