Mike Carter
Social Business Strategist
Spring Creek Group UK

Mike started his career in Public Relations following a lengthy tenure in the Museums and Galleries sector. He helped launch and activate sponsorship campaigns within the Arts and Sports sectors for the London 2012 Olympics and delivered positive exposure for events such as the London Jazz Festival and major brands and organisations including HSBC, Lloyds TSB, Greene King, RFU and the ECB.

Moving into the digital arena, Mike specialised in search marketing, running accounts for Microsoft, Logitech and Bacardi before graduating into social media at Spring Creek Group where he currently manages the team across the full portfolio of clients.