Lauren Vaccarello is a digital marketing thought leader, author, and AdRolls Vice President of Marketing. Well-versed in running both online and offline marketing campaigns, Lauren also co-authored the highly-regarded book Complete B2B Online Marketing. Prior to AdRoll, Lauren led online marketing at Salesforce, the market and technology leader in enterprise cloud computing. She was a member of the Google Tech Advisory Council and is a popular speaker at industry events. She lives in San Francisco and enjoys boxing, Pilates and swordfighting.