Adam Lavelle
Chief Strategy Officer
iCrossing
@ALavelle

As Chief Strategy Officer, Lavelle delivers leadership, strategy and innovative ideas to iCrossing teams, while driving the development and delivery of iCrossing’s service and technology offerings to create comprehensive digital marketing programs for the company’s Fortune 500 client-base. Lavelle has more than twelve years of interactive expertise helping clients succeed online, with senior positions at Agency.com, iXL/Scient, Digitas, and The Internet Group, where he led the first launch of Mapquest.com. Lavelle has a B.A. in Classical Studies and Creative Writing from the University of Pittsburgh. He speaks at numerous industry events, including SES Chicago, keynote speaker at Infopresse Search Summit among others. Lavelle adds, “Digital technologies have fundamentally changed the way we learn about the world, shop for and buy products, connect with the people in our lives, and share our personal stories. And we’re only getting started. At iCrossing I get to help clients understand their customers in new ways, shape the online experiences they provide, and ensure that customers love those experiences when they encounter them.”