Patricia Hursh, president and founder of Boulder Colorado-based SmartSearch Marketing, is a true pioneer of electronic marketing. Patricia has been using technology to improve marketing and communications for more than a decade.
Patricia began working in the search marketing arena in 1997. Today, she is recognized as a search marketing veteran and expert. She writes columns for ClickZ and Search Engine Land, and regularly serves as a speaker and subject matter expert at industry events in the US and internationally such as Ad:Tech, BMA, Search Engine Strategies, and DMA.
She specializes in B2B search marketing and lead generation programs. Patricia frequently authors articles and is often interviewed for industry publications. As an educator, Patricia has led numerous seminars and workshops and recently authored several courses for the SEMPO Institute.
Some of the companies she has successfully worked with include: Time Warner Cable, Microsoft, Qwest, Mead Johnson Nutritionals, Ariba, Epicor, and ConAgra.