Kimberly Krause Berg
Usability Consultant/Owner
UsabilityEffect.com
@kim_cre8pc

Kimberly Krause Berg is the owner of UsabilityEffect.com (www.usabilityeffect.com), Cre8pc.com (www.cre8pc.com), and Cre8asiteForums (www.cre8asiteforums.com/). Kim launched Cre8pc.com in 1996, offering search engine optimization and web design resources tested while working as Webmaster for a technical magazine publishing company where she was in charge of the design and SEO for 13 web sites. In 1998 she started the Cre8pc Website Promotion Club in Yahoo!, which later became Cre8asiteforums in 2002. Hired by such companies as Unisys and Verticalnet, Kim worked as a User Interface Engineer and eventually moved into the Quality Assurance Software Testing field, where it was her job to test and develop the methodology for in-house web site usability. During the dot-com crash of 2001, Kim was laid off and within 6 hours sub-contracted to test and project manage a proprietary Internet application for a large telecommunications firm. UsabilityEffect.com was launched in 2002. As a Usability Consultant, Kim is focused solely on usability, user interface and application functional testing. Her background in SEO makes it easy for her to understand the connection between the two fields and how to make them work together for a united role in developing traffic and increasing sales. http://www.usabilityeffect.com/bio.html http://www.usabilityeffect.com/about.html Memberships Member of the Usability Professionals Organization Member of the Catalyze Organization Pennridge Chamber of Commerce Board Member - Pennridge Little League Baseball, 2006 - present