Joanna Lord
Co-Founder & CMO
TheOnlineBeat

Joanna Lord is a Co-Founder & the CMO of TheOnlineBeat.com, a comparative job search engine, focused on helping job seekers understand and employ online networks, applications and communities when making their next career move.

She manages all paid and organic traffic-generation strategies, as well as all content development & site optimization efforts. She has been engulfed in the Search Engine Marketing and Social Media space for a number of years now. Joanna also blogs for her site as well as guest blogs on topics such as social media, online marketing, and online networking.

Prior to launching her own company she worked as a Senior PPC Strategist in the travel vertical, as well as consulted for a number of boutique clients in the beauty & health industry. Joanna is originally from Vermont where she completed her B.A. in Journalism and Media Communication, before moving out to Los Angeles to complete her M.A. in Persuasion and Online Media Studies.

In her personal time, chances are good you will find her either checking her PPC margins, or commenting on someone's tweet, Facebook group, or blog. "I am obsessed with all that is Online Media and find myself wondering what happen to that thing people call sleep."