Chris Goward
Co-Founder and CEO
WiderFunnel Marketing

Chris Goward is one of the leading experts on website Conversion Rate Optimization and the developer of the LIFT Model (Landing page Influence Function for Tests) and Kaizen Method. His methods deliver proven conversion rate lift of up to 277% for lead generation and eCommerce websites.
Clients include Google, Business Objects SAP, Epson Global, Epson America, Simply Accounting by Sage Software, IVG Stores, Coastal Contacts, Colonial Candle, Tourism British Columbia, Outrigger Hotels & Resorts, Vancity Credit Union, Environics Analytics, Fincad, Rudder.com, Safe Software, Smart Technologies, and more.