Reid Spice
Director of Search Media Strategy
iCrossing
@reidspice

Reid Spice is the Director of Search Media Strategy at iCrossing and brings over five years of digital marketing experience. In his previous work at Newgate Internet, Spice cut his teeth managing paid search accounts for a variety of clients including Williams-Sonoma, Gap and Petco and later moved on to head up the agencys SEO department. After Newgates acquisition by iCrossing in 2006, he lead the San Francisco Search Media team for a year before moving into his current role. As strategy director, he provides guidance for key accounts, develops training and best practices for all Search Media teams worldwide, and manages iCrossings Reporting and Datafeed teams.