Rob Jackson
UK Managing Director
Elisa Digital Business Intelligence

After four and a half years with Latitude Group, Rob has recently joined up with one of southern Europe's most respected web analytics companies to form Elisa DBI (Digital Business Intelligence) an online business optimisation consultancy.

After leading Latitude's Conversion Analytics team to the prestigious Google Conversion Professional status last year, Rob spoke at SMX East and SMX London as well as being listed by Ion Interactive as one of the top 10 conversion experts on Twitter. He has worked with clients such as Tesco Finance, Tesco Mobile and Anglian Home Improvements, who's testing strategy was quoted in the NMA.