Archive for June, 2007

Search Marketing Expo – SMX Local/Mobile – Announces Keynote and Opens Registration with a $400 Early Bird Savings

Monday, June 25th, 2007

Special rate is available for a limited time for the Denver, October 2007 event focusing on local and mobile search marketing; Peter Horan, CEO of IAC Media & Advertising will deliver keynote

Redding, CT (PR Web) June 20, 2007 – Search Marketing Expo – SMX Local & Mobile opened registration and announced its keynote speaker for this October 2007 conference.

SMX Local & Mobile is part of a series of conferences hosted by Search Engine Land. Conference co-chairs are Chris Sherman, executive editor, and Greg Sterling, Local & Mobile correspondent.

Peter Horan, CEO of IAC Media & Advertising, will deliver the keynote speech at the conference, which will be held at the Hyatt Regency Tech Center in Denver, October 1 & 2. Horan is responsible for the strategic growth of the IAC’s Media & Advertising sector, which is comprised of local search leader Citysearch, IAC Search & Media businesses Ask.com, IAC Advertising Solutions and IAC Consumer Applications & Portals, and Evite.

Registration is open and seats are limited. A special introductory rate of $995 is now available at a $400 savings off the on-site rate. Thereafter, the price will increase to the full conference rate of $1,395 in stages. (more…)

Speaking At SMX Local & Mobile 2007

Monday, June 18th, 2007

Want to speak at our upcoming SMX Local & Mobile 2007 show? This is the page to watch for news and information.

At the moment, we’re not taking speaking submissions. Any openings will be posted on this page around mid-July. So check back then, or subscribe to the blog, and we’ll do a fresh post to alert you to any openings plus how to contact us.

SMX Advanced Soundtrack

Saturday, June 16th, 2007

It was great meeting all of you Search Marketing Expo – SMX Advanced in Seattle! Thanks for all of the suggestions you posted on Search Engine Land about the music to play. We had a blast doing it and hope you enjoyed the tunes.

In case any of you were wondering about a song or artist, here’s the full play list:

Disc 1 SongArtist

Here’s Were the Story EndsThe Sundays
Another Bridge – Everything But The Girl
Big Log – Robert Plant
Pineapple Head – Crowded House
Kamera – Wilco
Come As You Are – Nirvana
All Along the WatchtowerJimi Hendrix
Genius – Warren Zevon
OvertureThe Who
I Still Havent’t Found What I’m Looking For – U2
FM - Steely Dan
Spanish Bombs – The Clash
A Thousand Years – Sting
Cantaloop (funk mix) – Us3
Emminence FrontThe Who

Disc 2

SongArtist

You & Me and the Bottle Makes 3Big Bad Voodoo Daddy
Outasite OutmindWilco
Starlight – Muse
Don’t Dream Its Over – Crowded House
She Blinded Me With Science – Thomas Dolby
Pick Up the Pieces – Average White Band Dizz Knee Land – Da Da
Beer – Reel Big Fish<
span style=”font-family: Arial”>Slide – Goo Goo Dolls
Sultans of Swing – Dire Straits
Tumbling Dice – Rolling Stones

Search Marketing Expo – SMX Advanced – 2007 Wrap-Up

Wednesday, June 13th, 2007

SMX Advanced Attendees Say Goodbye

We had a wonderful time hosting everyone at our first — and sold-out — SMX Advanced conference in Seattle last week. The reviews and buzz have been great. We’re bringing the show back next year, making it even better than ever yet still a limited capacity event, to keep the show intimate. Need a stroll down memory lane? Below you’ll find coverage from across the web: Session & News Coverage General Looking for more? We goofed and failed to provide an official conference tag for people to use for photos or blog posts before the show. So, you’ll find information out there in a variety of ways. Here are some popular tags that were used and links that take you to photos and blog posts associated with those tags at Flickr and Technorati: Are we missing something? Contribute your photos or blog posts by using the tag we recommend for this event going forward: smxadvanced07.
 

SMX Advanced: Reflections of a 50-Year Old Search Marketing Conference Virgin

Monday, June 11th, 2007

By Katie Gausepohl

June 2007 is a momentous month for me. I turn 50, I attended my first Search Marketing Expo and I’m posting my first blog entry. Life does begin at 50!

So, as a 50-year old search marketing conference virgin – and as the finance manager for Third Door Media — I just want to say hey and thanks to all the people I met who made SMX Advanced a fantastic time. I’d never actually met these creatures known as ‘search marketers,’ and as it turns out they are an unbelievably friendly and inclusive bunch.

I didn’t know what to expect – but seeing that I could have given birth to many of the attendees I wasn’t expecting much. I’m still learning the language of search marketing, and my co-workers are working hard to pull me into the technology of the 21st century.

So here’s a quick re-cap of my whirlwind experience at the inaugural SMX Advanced:

Saturday:

Seattle is a spectacular spot. The Edgewater hotel looks a bit like a Disney themed hotel. The rooms are gorgeous – too bad I’d have my eyes closed most of the time I was in mine. Chris Elwell, president of Third Door Media, got the Beatles Suite, which he richly deserved for all of his hard work on SMX Advanced over the past 8 months. The weather was unbelievable 80+ degrees; Pike’s Market was jam packed and full of surprises.

Conference Job #1: Bag Stuffing

Took us three hours to stuff hundreds of bags with conference proceedings, pens, and other sponsored items. Here we met the women of Marchex for the first time – Gannon and Emily stopped by to see how we were doing. Later in the show, Gannon became infamous for bringing over co-workers to view the exhibit hall. (Next year, Gannon, we will get these name tags printed before the event.)

We hope you all loved the bags – and appreciate that they have not one, but two zippers which we had to open and close twice to stuff with goodies. (Next year, look for one-zipper bags, in black with two straps- we do listen to your feedback.)

Sunday:

Lowell’s for breakfast was a find, and I seriously considered taking home copperhead salmon. We had the morning off – the last free time we’d have until the conference ended. I managed to put a dent on the credit card at Nordstrom’s Rack.

Conference Job #2: Check-in for Microsoft Party

An evening cocktail party with fantastic weather, food and drinks. Adee from Microsoft- greeted me with 4 huge boxes of Microsoft Ad Center promotional water bottles, along with a roll of raffle tickets for the X-box, Zune and Vista give always. (I really wanted to win any one of those prizes.) So we quickly set out to open boxes, stuff the straws and place the bottles. Thanks, Seaton, for your help.

I checked people in at the registration desk and it was great to put a face to many of the names I had typed over the past few months. What surprised me straight away was how friendly all those arriving were. I can’t tell you how many people took the time to have a bit of a chat when people weren’t queuing behind them.

The venue was great and the doors open to the great weather – upstairs looking out the windows to the bay the view was magnificent. Lisa Williams, you will always be known for the spectacular white coat. Shari Thurow, great to finally meet after having done an especially challenging Search Marketing Now webcast with you. Everyone I talked to had a great time and really enjoyed what was a very successful party. Thanks, Rand Fishkin, for covering the registration desk while I darted in to check out the party.

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SMX Advanced Now Sold Out; Only Expo Passes Available

Friday, June 1st, 2007

That’s it! The last conference pass for our first Search Marketing Expo event — SMX Advanced in Seattle next Monday and Tuesday — has now gone. Huge thanks to everyone who has helped make the event officially a sell-out success. Networking passes allowing entrance to the expo hall and networking events are still available, though pre-registration for them has now closed. They must now be purchased in person at the event itself.