Archive for April, 2009

Early Bird Expiring for SMX Advanced on Friday – Last Call

Thursday, April 30th, 2009

The Early Bird Rate for Search Marketing Expo – SMX Advanced expires end of day tomorrow (Friday, May 1st). Register now and save $200 off the onsite registration fee, plus guarantee you’ve got a seat at the conference created for experience search marketers.

Join us in Seattle June 2-3 for two days of expert level sessions and discussion you’ll find nowhere else. Plus you never know what news might break or what controversy will arise during Q&A.

Don’t miss out on your one chance to attend SMX Advanced this year – June 2-3 in Seattle. Register today!

SMX Advanced Rate Increases May 2 – Register Now!

Monday, April 27th, 2009

The Early Bird Rate for Search Marketing Expo – SMX Advanced expires at the end of the day on Friday, May 1st. Save on your All Access ticket by registering now!

Don’t miss out on your one chance to attend SMX Advanced this year. Join us June 2-3 in Seattle to exchange ideas, influence the industry and build your network at SMX Advanced. Register today to secure the Early Bird Rate AND your spot!

PS: Interested in sending the whole team? You save even more when registering at least 3 people. Check out our Group Registration packages.

Internationally Renowned Experts to Speak at
SMX Madrid – June 3-4

Thursday, April 23rd, 2009

The Madrid edition of Search Marketing Expo (SMX) promises a cutting edge program covering the most recent search engine trends and developments, presented by top authorities in the field of search. SMX Madrid will be held June 3-4, 2009 at the North Convention Center of IFEMA in Madrid.

The SMX Madrid agenda features a strong vertical search presence, from diverse sectors such as tourism, people search and semantic search. Other central themes include multi-format ranking, search engine algorithms, search engines in international markets and campaign and landing page optimization. Both nationally and internationally renowned experts will be on-hand to discuss the above topics in detail. Take a look at the agenda.

(more…)

9 Reasons To Attend SMX Advanced – 2 Reasons To Register Now!

Monday, April 20th, 2009

SMX Advanced is unique. It’s programmed for search marketing vets. It happens only once a year. It’s intimate. And it’s coming up fast!

That enough convince you? Register now! Not convinced? Here are 9 reasons you must attend…

      9) SMX Advanced is all advanced tactics, tips and discussion for experienced search marketers. No slowing down to review the basics.

      8) There are sessions just for you, whether your focus is on SEO, paid search advertising, social media marketing or growing your SEM business. See the agenda.

      7) It’s programmed by the editors of Search Engine Land, the people you trust to keep you ahead of the curve on all things search engine marketing.

      6) You’ll participate in keynote presentations with Microsoft’s Dr. Qi Lu and Google’s Matt Cutts.

      5) You’ll meet others attending SMX with similar interests using SMX Connect, our exclusive social networking tool.

      4) Work in-house? Attend In-house SEM Exchange, a special day on June 4. Intimate. Interactive. And 100% in-house.

      3) You’ll be satisfied with SMX Advanced. We guarantee it.

      2) The Bell Harbor International Conference Center is an outstanding facility. Everything is in one cozy location with beautiful views of Seattle, Elliot Bay and the Olympic Mountains.

      1) SMX gets the little things right. Hot lunches you’ll look forward to, free WiFi, and three networking receptions for All Access attendees, speakers and special guests.

2 Reasons to Register Now

Capacity at SMX Advanced is extremely limited and this conference sold out two years in a row. Don’t be left out. Only half of the available tickets are left.

Also, the Early Bird rate for SMX Advanced expires May 2. Register now and pay just $1395 for all of the content, keynotes and community networking that make SMX events special.

Register today!

Last Call for SMX Advanced Speaking Pitches!

Thursday, April 16th, 2009

Note: This article was first published at Search Engine Land by Danny Sullivan – Conference chair, SMX Advanced

Interested in speaking at our SMX Advanced search marketing conference in Seattle this June 2 & 3? Our speaking pitch form closes at the end of next Monday, April 20. So get your pitches in! Below, some more information on pitching and the twice sold-out show in general.

When you use the pitch form, not every session is listed. Those that aren’t have already been filled with speakers. They’re all set — so please don’t use the form to pitch for an open session and say you meant it for one that wasn’t listed.

When pitching, be detailed. The more you can say about exactly what you plan to cover, the better. Remember, this is an event for advanced search marketers — so put forward your very best and fresh ideas.

I’ve checked with the various session coordinators, and here are a few special notes about particular sessions that you may wish to consider.

  • Amazing PPC Tactics is still looking for some good “wow” presentations. Got out of-the-box paid search tactics you want to share? That’s what we’re after.
  • Beyond The Usual Link Building still has space for one or two people who can really go past the usual tips people already know. Be specific, to be considered strongly.
  • Twitter Tactics & Search Marketing is especially looking for an in-house brand person who wants to speak.

After the pitch form closes, we expect to notify everyone if they’ve been accepted or not by April 28. If we have further openings after that date, the form will reopen and notice given on the SMX Blog.

As a reminder, SMX is the only search conference series that guarantees its quality. And a bigger reminder, last year’s show sold out of tickets three weeks ahead of the event. This year, ticket sales are going even faster. Seriously. No bull, no sales hype — just exactly the same thing that I said last year, book early. Otherwise, you might not be able to get one.

For more about the event, be sure to check out my detailed post, Danny Sullivan’s Preview Of The SMX Advanced 2009 Search Marketing Conference.

Looking Forward to SMX London – May 18 & 19

Wednesday, April 15th, 2009

Our London edition of Search Marketing Expo is coming up on May 18 and 19, and is shaping up to be a terrific show. We’ve got some of the best search marketers from the U.K., Europe and the U.S. speaking, with tracks for people at all levels of experience.

We’re kicking things off with an exciting keynote from one of the world’s most influential marketing executives: Brian Featherstonhaugh, Chairman and CEO, OgilvyOne Worldwide, is speaking on search and the evolution of marketing. Featherstonhaugh has been a major force in developing and leading Ogilvy’s online advertising and marketing efforts, and has worked with both cutting-edge startups and the largest global brands. His strategic view of how marketing is evolving will set the perfect tone for the two days of tactical sessions to follow.

Something for all experience levels

Are you just starting out learning how to do search marketing? The SMX Boot Camp Track will get you up to working speed quickly. Or are you a battle-tested search marketing veteran looking for some new cutting edge tactics? The SMX Advanced Track, Advanced Ads Track and Heavy Duty SEO Track all focus on state-of-the-art techniques that help your search marketing campaigns outperform your competitors. Read more here…

In-house SEM Exchange@
SMX Advanced Taking Place June 4

Monday, April 13th, 2009

We’ve added a special day of programming for in-house SEM professionals to SMX Advanced this June.

The In-house SEM Exchange workshop will be:

  • 100% in-house – all day, everywhere you turn, you’ll be immersed in the in-house community who understands your SEO and paid search challenges…and has solutions to share;
  • interactive – it’s called “exchange” for a reason – you’ll learn practical solutions and exchange ideas with others who have encountered similar challenges… and overcome them;
  • intimate – limiting the workshop to just 30 participants will foster a collaborative environment that promotes learning and sharing.

Your host for In-house SEM Exchange is Jessica Bowman, a widely recognized authority on the topic of creating and operating in-house SEM programs. Jessica is also a Search Engine Land columnist and founder of SEOinhouse.com. Check out the agenda!

Register before May 2 to take advantage of Early Bird rates. Combination tickets for admission to SMX Advanced and In-house SEM Exchange, as well as tickets to the Exchange only, are now available.

If you’re an in-house marketer, you won’t want to miss these unique programs –Search Marketing Expo – SMX Advanced and In-house SEM Exchange@SMX. Remember, seats to both events are limited and rates increase May 2. Register today!

Please note: This workshop is limited to in-house SEMs only. Others, including consultants and vendors, should attend SMX Advanced.

Danny Sullivan’s Preview Of The SMX Advanced 2009 Search Marketing Conference

Wednesday, April 8th, 2009

Search Marketing Expo – SMX Advanced is now more than ever the must attend event for experienced search marketers. Check out the SMX Advanced conference preview by Danny Sullivan, conference chair, SMX Advanced. In his post, Danny shares with what to expect at the event which sells out each time we offer it. SMX Advanced will take place June 2-3 in Seattle.

Get an overview of the agenda, which includes two days of SEO tracks, two days of paid search tracks, an SEM business track and new social media track. Find out more about this year’s prestigious keynotes as well as the rest of the esteemed speaker line up already in place. Lastly, you’ll get the heads up about the networking opportunities – structured and social – that distanced SMX Advanced from the rest of the conference pack.

So what are you waiting for – get reading and find out why you need to register today!

Chairman and CEO of OgilvyOne Worldwide to Keynote SMX London

Monday, April 6th, 2009

Search Marketing Expo – SMX London, the leading UK-based event for cutting-edge SEO and PPC tactics, announced that Brian Fetherstonhaugh, Chairman and CEO of OgilyvyOne Worldwide, will be the keynote speaker at this year’s event. SMX London will be held at the New Connaught Rooms, London 18-19 May.

Kicking off the day one agenda, Brian’s dynamic keynote, entitled “Search and the Evolution of Marketing” will focus on how marketing is evolving and the critical role search must play.

“We are pleased to welcome Brian as our keynote speaker at SMX London,” said Chris Sherman, Search Engine Land executive editor and conference co-chair. “His expertise and passion for search marketing and his success in using digital for brand building is well documented. Delegates will understand why Brian believes that search is ‘the single most profound change in marketing for over 25 years’ and how to maximize the opportunities from digital marketing.”

With three tracks and over 25 sessions, SMX London attendees will learn how to grow their business and improve their ROI using cutting-edge search marketing techniques. Check out the full agenda here.

Register today online call + 44 7092 047095 and take advantage of the early bird price of £790. You get all of the sessions, keynotes, network activities and special events that make Search Marketing Expo conferences famous.

Program by Search Engine Land. The SMX London program was created by search marketing authorities Danny Sullivan and Chris Sherman, the editors of Search Engine Land and creators of the original and best search marketing event.