Pitches Now Being Accepted For SMX Advanced Business Track Sessions
One of the unique things about SMX Advanced is the SEM Business track, where we conduct several sessions about running and managing an SEM business.
The SEM Business track sessions we produced last year should give you a sense of what we’re looking for. Check them out here.
It’s no surprise that the economy is going to be the 800-pound gorilla in the room this year. And now that the illusion of SEM immunity from the recession has evaporated, I’m looking for session topics that focus on issues like:
- What managers of SEM businesses should do differently as a result of the downturn?
- What opportunities emerge in a recession? Should you be hoarding cash or investing?
- How are you managing your people differently? Do communications become more or less transparent when things are going South?
Have an idea for a compelling session along these lines, or a completely different thought? Submit a pitch.
We’ll be posting the agenda for SMX Advanced the week of March 16, so don’t wait to pitch. More information on the Advanced schedule is here.