Search Marketing Expo – SMX East 2014 Exhibitor & Sponsor Opportunities


Search Marketing Expo – SMX East will be held September 30 – October 2, 2014 at the Jacob K. Javits Convention Center, New York City’s premier exhibition facility. Javits Convention Center yields a superior experience compared to hotel-located events since exhibits are in the same hall as the conference sessions.

The SMX East program will feature sessions on search engine optimization (SEO), paid search advertising, and social media marketing for Internet marketers of all skill levels. The program will also include sessions on conversion optimization, user-friendly site design, and enterprise SEM, as well as closely allied marketing fields such as search and display advertising. The Expo Hall will be open Tuesday, September 30 and Wednesday, October 1.

Here are some key SMX East 2013 audience characteristics:

  • 79% of the audience are marketers; 42% work for agencies; 37% are corporate marketers
  • 80% are purchase decision makers
  • 75% buy PPC/internet advertising; 40% spends more than $1 million annually
  • 50% are in market prospects, planning to buy a wide variety of marketing software/services
 

The SMX Marketplace Difference

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Facilitating engagement with our audience and ensuring your success is our top priority at SMX. We offer these beyond the booth programs and opportunities:

  • SMX Theater Presentations give participants the opportunity to conduct educational sessions on the Expo Hall floor. Enhance your ROI by extending lead generation activities beyond your booth. We scan attendee badges for follow up after the conference; you invite attendees back to your booth for on-site discussions.
  • Plus Sessions are integrated programs that combine extensive audience development activities (online, e-mail, PR) with a vendor-produced session embedded in the conference program. These features enable your company to build awareness that prepares the SMX audience to receive your message, delivers that message to attendees at the conference, and measures the results by capturing the names of attendees for follow up.
  • Matchmaking@SMX puts the demand-generation power of the conference to work for you from the day you commit to SMX until the conference ends. Based upon purchase intent information we collect during the registration process, we connect you with registrants who have confirmed that they are interested in an introduction to your company. From there it’s up to you how to follow up with the lead – set up a pre-conference call, schedule an on-site meeting at SMX – maybe even an in-person sales call before the conference. The program is double-opt in, measurable, and free to all SMX exhibitors/sponsors.
  • Solution Spotlights allow you to reach your target audience by introducing a conference session on a topic matching your product or service. Deliver a 1-2 minute pre-session elevator pitch (with up to 3 PowerPoint slides) and invite attendees back to your booth for follow up.
  • Universal Lead Capture. Lead generation is a critical component of the value of exhibiting at SMX events. All exhibiting companies with get a lead retrieval device – free – as part of their sponsorship/expo package.
  • SMX Cash Back, an exclusive loyalty program that rewards your company for selling conference tickets. You earn 15% of the value of all tickets sold toward exhibiting at a future SMX conference. The more tickets you sell, the more Cash Back you earn! Cash Back credits are good for exhibit/sponsor items only and must be redeemed within 18 months from when they are earned. Company employee registrations do not earn Cash Back credit.
  • SMX Social Media Outreach. Get your brand and your message in front of over 76,000 followers and fans of Search Marketing Expo before, during and after the conference. The SMX Social Media Outreach program distributes multiple messages on your behalf to SMX’s Twitter, Facebook and Google+ communities, maximizing your reach to the SMX audience on-site and virtually.
 

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What SMX Exhibitors & Sponsors say…

"For us the challenge is finding the right qualified people to talk to. That’s why we love SMX so much, the audience here is the sophisticated, the large scale search marketers."

- Matt Lawson, Vice President of Marketing, Marin Software


"Each event that we’ve attended has really improved in the leads and the quality of leads that we’re getting – hence we are coming back. I work with the entire Third Door Media team to really drive our business, drive leads into our business so that we can find new clients to service in search marketing."

- Paul Borselli, Director of Marketing, Covario


"We spend a significant amount of our marketing budget with Third Door. We have a monthly call where the entire team is there, and everyone goes through their portion, which they understand thoroughly and they’ll answer any questions on the spot. They are very transparent. When there are issues they let us know immediately. I love working with these guys."

- Marc Poirier, CMO & Co-Founder, Acquisio


"I have been involved with conferences from the very beginning. SMX has quickly emerged as a leading must-attend event, and one that we have identified as a critical to our emerging industry. This is where the decision makers go for advanced content and timely information."

- Bruce Clay, President, Bruce Clay, Inc.


Have another idea? Contact us!

We’ll enthusiastically work with you to accomplish your objectives! Contact us today.

Contact the smx sales team

Jacob K. Javits Center

Conference:

Sept. 30 - Oct. 2, 2014

Expo:

Sept. 30 - Oct. 1, 2014

Workshops:

Sept. 29, 2014