Covario provides global organizations with robust solutions for paid search advertising, organic search (SEO) and social media; enabling them to control their brand integrity and get more lift in their search results. Covario’s customers include some of the world’s best known brands in technology, retail, ecommerce, financial services, consumer electronics, media, entertainment, publishing and consumer packaged goods.

For more information on how you can get more lift with Covario, stop by booth #30, attend our sponsored Plus Session or visit covario.com.

Covario

Get More Lift

SMX Advanced Meet & Greet
Monday, June 4 6:00pm – 7:30pm

Don’t forget to get your complimentary gift from Covario at registration. It’s sure to give you a lift!

 

A Summer Blockbuster: Famous Brands Showcase Four Star Consumer Search and Social Strategies
Tuesday, June 5 1:45pm – 3:00pm

How do big brands differentiate themselves and their messaging to reach consumers through a sea of competitors, all vying for their attention on the same search and social media platforms? How do they compete during critical seasonal summer and fall campaigns? How do they track results and create a cohesive online team? Hear famous B2C brands T-Mobile, Celebrity Cruises and Sony Pictures discuss how they engage consumers with search and social media. They will discuss big picture strategies as well as specific tactics attendees can implement in their own programs, such as: consistency in planning and preparation across a large online team, using the voice of the customer to more effectively reach their target audience and best practices for benchmarking success.

Moderator:
Jeff MacGurn, VP of SEO, Covario

Speakers:
Will Hill, Information Technology Manager, Sony Pictures Entertainment
Glenn May, Sr. Search Manager, T-Mobile
Stephanie Warthen, Web Innovations, Marketing Manager, Celebrity Cruises

This session is sponsored and produced by Covario. It is open to all SMX Advanced attendees, including Network Pass holders.

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