SMX Social Media Marketing
Master paid, earned and owned social media tactics.
You’ve got a lot on your plate. Successful social media marketing means sorting through opportunities, demonstrating results to management, and juggling your limited time and resources.
Whether you’re managing communities or buying social media advertising, SMX Social Media Marketing is your conference. You’ll be inspired by experts, meet others with your challenges, and leave confident you’ll excel in this fast-paced environment. The agenda is now posted – check it out!
Registration is open! Sign up today!
About SMX Social Media Marketing
SMX Social Media Marketing is a two-day, tactic-rich conference that covers all key issues for getting the most out of social marketing, whether you’re tasked with driving organic traffic, managing paid campaigns, or stewarding your company’s brand with online reputation management and customer service.
At SMX Social Media Marketing, you’ll learn how to:
- maximize engagement and conversions with your current fans and followers;
- fine-tune the targeting of your paid social media campaigns to boost your ROI;
- single out the social media channels (beyond Twitter and Facebook) that demand your attention and resources;
- successfully manage your communities, including strategies to solve crises, conflicts and customer service issues;
- convince your management that social media networks are critical and get them to support the investment required to be successful;
- use tools to leverage and maximize your efforts, and to measure and understand the effectiveness of your campaigns;
- and more!
Keynote Panel: Champion-level Social Media Tactics
Our keynote panel speakers have one of the best, and perhaps most challenging, of online dream jobs: social media manager for a championship-winning professional sports team. During good times, they get to engage with some of the most passionate fans and customers in the world. But during a losing streak, those fans passionately voice their displeasure.
Pat Donahue of the LA Kings Hockey Club (@lakings) and Megan Ryan (@redsox) of the Boston Red Sox will share how they connect with fans using all things social, story-telling, crowd-sourcing and beyond.
Program by the Editors of Marketing Land & Search Engine Land
SMX Social Media Marketing is programmed by the editorial team behind two leading internet marketing sites: Marketing Land and Search Engine Land. Editor-in-chief Danny Sullivan and SMX VP of Event Editorial Chris Sherman have been covering internet marketing for over a decade, and organizing events on those topics for professional marketers nearly as long.
You’ll learn practical tips and techniques as well as strategies and bigger picture outlooks to make you successful in the long run at SMX Social Media Marketing. Attendees frequently implement tactics they learn at SMX conferences during breaks!
SMX speakers are screened and accepted based on the knowledge and experience they can and will share with others. You won’t get commercial pitches.
We’re confident you’ll value the SMX Social Media Marketing experience, so confident that your satisfaction is guaranteed!
These Leading Brands Sent Their People to SMX Social Media Marketing!
Pre-conference Workshops on November 18
Jumpstart your SMX experience a day early! Conducted by recognized thought leaders in their fields, each SMX Workshop offers best-practices training and critical industry networking opportunities. Workshops will be held Tuesday, November 18, 2014 at The ARIA Resort & Casino. Check out the line-up:
Marketing Land’s Social Media Marketing Boot Camp: Social media marketing can be overwhelming when you are just starting out. That’s why we created Marketing Land’s SMX Boot Camp — a one day workshop that will prepare you to engage with your customers via social media. We’ll cover the key differences between paid, earned and owned channels, and then dig into Twitter and Facebook for business, paid social media opportunities and reputation management via social media.
Advanced AdWords Training: Boost your PPC campaigns with this full day of AdWords best practices and advanced strategies. We¹ll give you step-by-step instructions to increase your Quality Score, learn how to sync your ad copy with both your keywords and buying cycle stages, and plenty more.
aimClear’s Social Content Distribution for SEO: Combining paid and organic tactics is the way content gets distributed on social networks and how links get built in this post Penguin/Panda world. Join Marty Weintraub and the aimClear team to learn how you can use paid/organic social media to generate: links from high-authority sites, authentic social signals from authoritative users, targeted social traffic to content that converts …and much more!
In-house Social Media Exchange: In-house Social Media Exchange is a full day dedicated entirely to in-house social media marketers and community managers. This means that the types of challenges you face and the types of questions that you have can be discussed openly with people in the room.
Content Marketing Accelerator: By the end of Content Marketing Accelerator, you’ll know how to create, implement, and sustain a successful content marketing program for your organization. This course will cover content strategy, research, development, promotion, distribution and optimization.
Register for SMX Social Media Marketing and get 2 days of insightful content, networking opportunities and the essential conveniences to make your time away from the office comfortable and productive.
Want to register by phone or need assistance? Call (877) 242-5242. Our business hours are 9am to 5pm ET.
Need to get the team up to speed quickly? Send them all! Check out our team rates.
Sponsor SMX Social Media Marketing 2014!
Grow your business by sponsoring or exhibiting at Search Marketing Expo – Social Media Marketing! The SMX audience is made up of senior decision makers involved in buying media, tools and services for their business.
For more information, please contact the SMX Sales Team.
Raves for SMX Social Media Marketing
“I absolutely loved attending SMX Social Media Marketing and can’t wait to go back. Not only were the presenters top-notch, but they were all incredibly accessible. I spent several sessions picking the brains of what I thought were conference attendees like myself, only to discover that my new friends were actually speakers. I’ve been to a lot of internet marketing conferences and this is the best. After the show, I actually couldn’t wait to for the flight home so that I could begin implementing what I had learned. Our customers are going to be thankful that I attended SMX!”
- Scott Childress, Internet Marketing Manager, Smile Savvy
“Attending SMX Social Media Marketing was encouraging for me and gave me confidence that I am on target. Meeting and working with colleagues that are there to answer the same questions, have shared experiences and frustrations made the event a huge success. I appreciate the speakers’ willingness to answer questions and provide feedback. To date, this is my favorite educational Social Media event I have attended.”
- Lea Buckingham Scudamore, SEO & Domains Supervisor, ARI Network Services, Inc.
“SMX was everything I had heard and more! After the workshop and two days of amazing seminars my brain could not hold any more information. The presenters were all top notch. No posers in this group. If you’re not attending one of the SMX events you are making a huge mistake.”
- Darren E. Squires, Director of Digital Strategy, 2ndLAW Media
“With the search engine optimization world and social media marketing disciplines overlapping in influence and strategies, the SMX Social Media conference was a natural fit for me and my agency. The seminars and speakers did a great job conveying current trends in content strategy and customer engagement through a variety of channels. I particularly appreciated the insights into upcoming social channels and tools.”
- Joel Solomon, RIESTER
“Going to SMX Social Media Marketing was a great opportunity to meet and collaborate with people in my industry from all over the world. The conference was extremely informational and fun, I learned a lot to help my business with more social media! I will definitely be attending again.”
- Alecsy Christensen, Marketing Gypsy