Get the Boss Onboard!

We know you get it: You’ll learn things and make connections at SMX Social Media Marketing that will make you a more effective internet marketer.

But convincing your supervisor can be difficult, so we’ve prepared this letter to help you.

Just copy the content to e-mail or download the Word doc or PDF. Customize as you see fit, then send it on for approval. The reasons for coming and the expenses are itemized, so your supervisor will know exactly why you want to come and what it will cost!

Click to Download or Copy:

Click either icon at right to download.

Or, click in the text box below to copy. You can then paste the content into an email.

Click Ctrl-C (⌘-C on a Mac) to copy/paste the contents below:

Attending SMX Social Media Marketing 2012

Please consider approving my request to attend SMX Social Media Marketing in Las Vegas, NV December 5-6.

Attending this conference is a worthwhile investment. Here’s why:

• According to recently published State of Digital Marketing Report, 68% of online marketers have generated leads from Facebook, Twitter or LinkedIn, and 55% have closed deals from social media leads.*
• SMX Social Media Marketing sessions provide an in-depth exploration of paid, earned and owned marketing on on Facebook, Google+, Twitter, YouTube, Pinterest and more. The agenda also covers analytics best practices and cross platform automation tools which will help us maximize our results and resources.
• By attending SMX Social Media Marketing, I’ll learn cutting edge tactics to drive new traffic, build lead streams and convert fans and followers to customers. Content shared will include case studies from publishers, ecommerce players, agencies, B2B and B2C corporate marketers and more.
• The conference is an outstanding networking opportunity. I’ll meet other internet marketers and learn how they’re tackling the marketing challenges we’re currently working to solve. 
• SMX Social Media Marketing is programmed by independent experts, not vendors or an agency with services to sell. The conference is co-chaired by Danny Sullivan and Chris Sherman; who have been programming must-attend internet marketing conferences for more than 10 years.

The investment in attending SMX Social Media Marketing breaks down like this: 
Early Bird rate = $1495 (good until December 4, 2012)
Airfare: $400
Hotel: (2 nights at $159 – doesn’t include tax) $318
Total: $2213

An SMX registration includes – for free – lots of money-saving services that other conferences don’t provide, including: 
• Breakfast and hot lunches every day
• Snacks and drinks all day 
• Wi-Fi access so I can stay connected; free in my hotel room too!
• Networking events and birds-of-a-feather lunches so I can meet others working on the same challenges

Thank you for considering this request. If I register soon (before flight prices increase!) total investment will be about $2,200.

* Statistics based upon results found in 2011 State of Digital Marketing Report, a survey of over 500 US online marketers during August and September, compiled by Webmarketing123.

The ARIA Resort & Casino

Conference:

November 20-21, 2013

Workshops:

November 19, 2013

Expo:

November 20-21, 2013

See what participants say about SMX Conferences

Get the Boss Onboard!

The ARIA Resort & Casino

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