Head of Search Agency Development
Scott Linzer has been in the online space since 1995 and is the head of search agency development at Quantcast where he is charged with educating search marketers and their agencies about the evolution of real-time bidding platforms and how they can be complements to search. Before joining Quantcast, he was the global director of search and performance marketing at AKQA (purchased by WPP in 2012), one of the largest global digital agencies, and was responsible for the strategic growth, execution, and thought leadership for the practice. Prior to that, he was the director of search marketing at Universal McCann and the director of media at iCrossing. Linzer has worked with many of the largest brands in the world, helping them understand how to leverage performance-based advertising that drive measured results.