FAQ for Search Marketing Expo – SMX West 2012
San Jose, CA: February 28-March 1
Table of Contents:
Who is responsible for the content?
What are the show dates?
Conference location
Conference hours
Expo hours
Registration hours
How can I attend?
This page will answer many of the questions you may have about SMX West 2012. Can’t find an answer you’re looking for? Click here and let us know how we can help.
Search Marketing Expo – SMX West is for search engine marketing and internet marketing professionals of all skill levels and experience. This event offers:
Exceptional Content: The content is so compelling, you’ll want to implement what you’ve learned before leaving the conference. Increase the number of people who come to your site with ROI enhancing paid search advertising (PPC), search engine optimization (SEO) and social media marketing techniques and best practices.
Invaluable Connections: We do networking right at SMX West by providing the opportunities and the tools for you to meet new contacts, reconnect with colleagues and continue those invaluable relationships beyond the last conference day.
Essential Conveniences: Being out of the office means balancing your every-day responsibilities with maximizing your conference time. We get it, and to help you juggle those responsibilities we provide always available and free Wi-Fi in conference session. Plus you’ll never have to hunt down a cup of coffee, snack or a hot lunch…or WiFi network. It is all included at SMX West.
Click here to see the SMX West 2012 agenda.
Who is responsible for the SMX West content?
topSMX West is programmed by the editors of Search Engine Land, the website that search marketers trust to deliver decision-informing news and thought-provoking analysis. Search Engine Land editor-in-chief Danny Sullivan and Executive Editor Chris Sherman lead content development.
February 28 – March 1, 2012
The SMX “Meet & Greet” opening reception is on Monday, February 27 (location TBD)
Tuesday, February 28 from 9am – 6pm
Wednesday, February 29 from 9am – 6pm
Thursday, March 1 from 9am – 4pm
Tuesday, February 28 from Noon – 7pm
Wednesday, February 29 from 10am – 3:30pm
Tuesday, February 28 from 7:30am – 7pm
Wednesday, February 29 7:30am – 7pm
Thursday, March 1 from 8am – 3pm
(subject to change)
How can I attend?
topClick here to see all of the SMX pass options and what you get.
All Access Pass
You may register for the entire conference, which will give you access to all sessions including keynotes and educational sponsored sessions, speaker presentations, exhibit hall, free WiFi access, refreshment breaks, networking lunches, and parties including the SMX Meet & Greet opening reception.
Expo+ Pass
Expo+ passes are free if you register online. They will be $50 on site. This pass will give you access to the Expo Hall, presentations in the SMX Theater and “Plus Sessions” hosted by SMX sponsors.
How do I register?
Register now!Click here: http://searchmarketingexpo.com/west/register
You can also call (877) 242-5242 Monday-Friday from 9am to 5pm Eastern time.
Additional information is available on our website smxwest.com
When is the last day to register for the conference?
topRegistration will be open until the conference ends. We recommend you register early to secure your pass and hotel accommodations. The conference hotel fills up quickly.
The following forms of payment are accepted: American Express, Visa, MasterCard, PayPal and check. Payment is required to complete your registration.
If paying by check, mail your record and payment to: Third Door Media, Inc. 279 Newtown Turnpike Redding, CT 06896. Checks must be payable to Third Door Media.
Absolutely! Bring as many colleagues as you’d like! In fact we’ve implemented three group ticketing packages at substantial discounts to help you:
Group Registration Procedure:
top- All registrants must be employed by the same company.
- All members of the group must be registered at the same time. Discounts will not be applied retroactively.
- You must pre-register to take advantage of these rates, which will not be offered on site.
- Group Registration Rates rates can not be combined with any other offers or discounts.
Call (877) 242-5242 to book your group Monday-Friday from 9am to 5pm Eastern time.
or email registration@searchmarketingexpo.com.
You may cancel your attendance by notifying our registration department by fax at (203) 702-5389 or email registration[at]searchmarketingexpo.com by January 13, 2012. Your registration will be refunded less a $100 processing fee. Cancellations after January 13, 2012 are non-refundable.
You may transfer your registration to another person in your company at any time by notifying registration@searchmarketingexpo.com. Reselling SMX registrations is not permitted.
The official SMX West conference hotel is:
The Marriott San Jose301 South Market StreetSan Jose, CA 95113Register early and take advantage of special SMX rates at The Marriott San Jose, just $169 per night plus tax. Free in-room Wifi is included. More information here.
How do I book a room?
topDuring the registration process, you will have the opportunity to secure your accommodations at a special negotiated rate. You may also book your room by calling 1(877) 242-5242. To get the special SMX rate, you must book your accommodations during registration or by calling the number above; the Sheraton New York will not book SMX West guest at this special rate directly.
Average high temperature is 79 degrees and the average low is 47 degrees.
Please contact us via email at registration@searchmarketingexpo.com or call us at 1(877) 242-5242. You may also visit our website: searchmarketingexpo.com
SMX is produced by Danny Sullivan, Chris Sherman and the entire Search Engine Land.com editorial team.
Third Door Media is the parent company of Search Marketing Expo and Search Engine Land.com, and Search Marketing Now.com.
What are the terms and conditions?
topSMX is open to business professionals 18 years and over only. Management may request a business card and photo ID prior to admission.
Third Door Media, Inc. reserves the right to make any changes it deems necessary to this program. We will make commercially reasonable efforts to retain speakers and their presentation topics. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.
Third Door Media, Inc. reserves the right to use photographs of any Search Marketing Expo attendee in promotional materials.
Third Door Media, Inc. assumes no liability for the acts of its suppliers nor for the safety of any Search Marketing Expo participant while traveling to or from this event. The total liability during the hours of the meeting will be limited to a refund of the delegate fee.
Sessions may be audio recorded without special permission for personal use only. They cannot be placed online or transmitted to others without permission.
Sessions may be videoed only with special permission for personal use and also cannot be placed online or transmitted to others. Short audio and video clips may be used for blogging and press coverage of session. As a general guide, non-contiguous clips of one minute or less should be used. Contact us if you need guidance about longer clips.
San Jose McEnery Convention Center
Feb. 28-29: 9am - 6pm • Mar. 1: 9am - 4pm
Feb. 28: Noon - 7pm
Feb. 29: 10:00 - 3:45pm
Feb. 27: 8:30am-various


























































