SMX Theater Presentations
All SMX attendees (All Access, Networking and Expo Pass -- see what you get with each pass here) are invited to attend educational sessions from leading search marketing companies in the SMX Theater. Participating companies will present case studies, best practices and solution demonstrations. The schedule below tells you about the companies presenting and what they'll discuss.
Remember, the SMX Theater is FREE to all attendees. Don't miss the valuable presentations in the SMX Theater on the Expo Hall floor Wednesday, February 27 and Thursday February 28.
Special Session:
All SMX participants are invited to attend "The 10 Truths Every CMO Must Know About Search Marketing." This session, sponsored by iProspect, will educate marketing executives about some of the most important fundamentals of search marketing. The session will be held Thursday, February 28th from 10:45 to 12:15 in the Great America Ballroom and is open to all. See the full description here.
| Wednesday, February 27, 2008 | ||
| Time | Theater A | Theater B |
| 10:30am-11:00am |
Bruce Clay, Inc. | |
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11:00am-11:30am |
Medio Systems, Inc. Search Marketing Goes Mobile - 101 on Mobile Search Advertising and Publishing |
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11:30am-12:00pm |
Position 2 Search Marketing: Answers to Questions Your Boss Will Ask |
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12:00pm-12:30pm |
Sendori Direct Navigation: A New Source of Search Traffic |
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12:30pm-1:00pm |
Media Boost The Power of Statistics in Paid Search Advertising |
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1:00pm-1:30pm |
Microsoft Get More Quality Clicks with Microsoft Content Ads |
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1:30pm-2:00pm |
DoubleClick Exposure and Influence - David Fall |
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2:00pm-2:30pm |
SLI Systems Shaun Ryan, CEO Internal Search and Navigation Best Practices - and Their Impact on SEO |
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2:30pm-3:00pm |
eZanga Eliminating Fraud From Your PPC Campaigns |
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3:00pm-3:30pm |
SureHits Jon Kelly Making Insurance Ads Works for You |
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| 3:30pm-4:00pm |
Web Trends Improve SEM Campaign Performance Through Multivariate Optimization |
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4:00pm-4:30pm |
Matchpoint David Sabel, VP of Product Management - going beyond paid search - An introduction to the next generation of online lead generation. |
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4:30pm-5:00pm |
RankSense The Future of SEO Automation |
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5:00pm-5:30pm |
Smart Search Marketing
Search Marketing Tips for B2B Marketers |
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5:30pm-6:00pm |
SEOmoz The Big SEOmoz Giveaway |
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| Thursday, February 28, 2008 | ||
| Time | Theater A | Theater B |
| 10:30am-11:00am |
Microsoft
The Cynic's Guide to Microsoft Live Search |
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11:00am-11:30am |
DoubleClick Paid Search for Publishers - David Fall |
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11:30am-12:00pm |
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12:00pm-12:30pm |
OrangeSoda Local Search Marketing for National Brands |
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12:30pm-1:00pm |
HackerSafe | |
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1:00pm-1:30pm |
Clickpath
Bridging the Offline Gap |
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1:30pm-2:00pm |
Local.com The Crown Jewel of Search Peter Hutto, Vice President of Business Development & Sales Local |
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2:00pm-2:30pm |
Looksmart Search Marketing Expansion: Service Makes the Difference |
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2:30pm-3:00pm |
Onward Search Leading Provider Of Search Marketing Jobs |
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3:00pm-3:30pm |
Soothware Take your campaigns to the next level: understanding and acting on your ROI data. |
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| 3:30pm-4:00pm |
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